A Message from Tim Curley to Cable Subscribers Without Access to Big Ten Network

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Aug. 27, 2010


Dear Penn Stater:

It's late in the fourth quarter, and so far, Armstrong Cable, Blue Ridge Cable and Adams Cable have not joined the hundreds of cable and satellite companies around the country that now carry the Big Ten Network.

What does that mean for you? Quite simply, it means that if your cable system is Armstrong, Blue Ridge or Adams, during the upcoming year you will miss:

· Penn State's football season opener on Sept. 4, at least two conference games and six nights of football-themed programming every week this fall

· At least 20 Nittany Lion basketball games and a minimum of seven Lady Lion games

· A total of 100-plus Penn State sporting events in HD -- including football, basketball, volleyball, wrestling, soccer, field hockey, gymnastics, baseball and softball, as well as coverage from 20 Big Ten Championships

· And award-winning Penn State campus programming that showcases what's best about this great university.

More than 300 cable operators, satellite providers DIRECTV and DISH Network, and AT&T U-Verse and Verizon FiOS offer the network to 75 million households in the U.S. and Canada; 2.3 million in Pennsylvania. At 85 percent, Pennsylvania by far has the lowest cable penetration for the Big Ten Network among the eight Big Ten states.

The only way Nittany Lion fans are guaranteed to get the Big Ten Network in time to see us take the field against Youngstown State is to switch to one of the providers carrying the network in your area: DIRECTV or DISH Network. DIRECTV has a new special offer for Adams, Armstrong and Blue Ridge customers, which includes some very attractive local offers.

You can continue to contact your cable company to let them know you want to watch your Nittany Lions. If they hear from enough Penn State and Big Ten fans, maybe they'll add the network and all its Penn State coverage sometime in the future.



But, the only way to guarantee being able to watch Penn State on the Big Ten Network this year is by calling DIRECTV or DISH Network.


Timothy M. Curley
Director of Athletics

For information about the new DIRECTV offer to receive Big Ten Network and more than 100 Penn State events in 2010-11, please contact:

Western Pa./Ohio:

Superior Electronics, 412-719-4701
First Choice Communications, 330-989-2594
A-tech Services, 440-813-2104

Eastern and Central Pa.:

Satellite Television Systems, 717-569-8682
Directview, 866-433-4530


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